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New Index shows the Real Size of the Internet

SEO experts, SEOMoz, have over the last 12 months been compiling an internet index to show the real size of the internet and other invaluable statistics…and at the start of May they finally released the results.

According to the new figures, there is now just short of 160 billion unique URLs that make up the internet! But that’s not all the index shows. In addition there is:

• 1.1 billion subdomains,
• 153 million root domains,
• 1.7 trillion links

Of the trillions of links, nearly 2.5% have never been followed, and of this 2.5% six out of ten are internal and 4 out of ten are external.

But the index doesn’t stop there.

According to the figures, every page has an average of 82.9 links – 72 of which are internal and 10 which are external. The team are apparently working on gathering fresher link data (just March and April) so that users can determine how the Penguin update has affected the internet as a whole. Anchor text data will also be released as soon as the results are ready.

Although the new index isn’t 100% accurate it is the closest anyone has got to reporting the size of the World Wide Web for a long time, and the results are bound to be a big help to all SEO companies out there.

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