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Google Make Webmasters Feel Uneasy

Posted by on May 30, 2012 in featured, Search Engine Optimisation, SEO, SEO News | 1 comment

Eagle-eyed users of Google’s ‘Webmaster Tools Help Centre’ have recently noticed a change to the wording for one of the answers given on the page – namely the answer to ‘can competitors harm rankings?’ The answer, which was apparently updated in March 2012 but has the date May 22 stamped on it, used to say “There’s almost nothing a competitor can do to harm your ranking or have your site removed from our index.” Now however the answer reads “Google works hard to prevent other webmasters from being able to harm your ranking...

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Google Deny the Severity of Penguin Update

Posted by on May 29, 2012 in featured, Search Engine Optimisation, Search Engine Optimization, SEO, SEO News | 5 comments

According to the experts at Google, the Penguin Update that launched at the end of April only affected around 3% of search queries, meaning the vast majority of webmasters should not have had their sites affected in a severe way. Webmasters around the world beg to differ though and from the thousands of forums online it seems that many smaller websites were affected to a greater extent than when Panda rolled out – which incidentally is alleged to have affected just 12% of search queries. The Penguin Update is Google’s way of trying to stop...

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Is Google+ Winning the SEO War with Facebook?

Posted by on May 23, 2012 in featured, SEO | 0 comments

The popularity of Google+ is growing, there is no denying this fact, but is it becoming better in terms of SEO and boosted rankings than the ever-present Facebook? Most experts in the world of SEO say yes, social interaction with Google+ does now help to boost search engine rankings more than Facebook, but is this just because it is Google behind the new social platform? According to a number of expert opinions Google+ is becoming a much better way of sharing links and news with business associates i.e. those contacts that are actually going...

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Cure The Penguin

Posted by on May 21, 2012 in featured, Search Engine Optimisation, Search Engine Optimization, SEO, SEO Tips | 0 comments

Hundreds of thousands of websites were adversely affected when the Google Penguin algorithm launched earlier this year, and according to some sources thousands more see their ranking fall with every Penguin update. The main aim of Penguin is to weed out spam content but occasionally it does get it wrong and SEO forums are full of complaints made by webmasters who feel their site have been unjustly targeted. This rather large hitch has now been addressed by Matt Cutts, head of the web spam team at Google. In a recent Tweet Mr Cutts informed his...

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Is The Google Penguin Mad?

Posted by on May 18, 2012 in featured, SEO, SEO News | 0 comments

Since the Google Penguin Update that was implemented at the beginning of May thousands of website owners have seen their ranking drop, and no one really seems to understand why. According to the Google bods the new algorithm has been designed to combat spam websites and those with poor quality content but it seems that genuine websites are also being affected by the changes. So what exactly does Google Penguin look for when deciding which sites to penalise? In the words of Google; “Sites affected by this change (the recent Penguin...

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Beat the Penguin

Posted by on May 14, 2012 in Facebook, Search Engine Optimisation, SEO, SEO Tips | 0 comments

If you’re reading this then you should know all about Google Penguin by now and its aim to penalise over-optimised websites with low rankings. Since its initial launch earlier this year the Penguin algorithm has affected millions of websites by classing them as ‘spammy’, and hence moving them down the Google search results. And understandably webmasters who are just trying to make headway on the internet are now looking for a way to beat the regular updates. The sad news is though that according to the experts you can’t! Just like...

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Google Penguin May Not be Entirely to Blame for Lower April Rankings

Posted by on May 9, 2012 in featured, SEO, SEO News | 0 comments

Webmasters who saw their websites slip down the rankings during the month of April have naturally blamed the launch of Google Penguin for the changes, but it seems Penguin may not be entirely to blame. This is because Google actually implemented over 50 changes to their algorithm during April – some of which launched at the same time as Penguin while others came later – and it could be that Penguin had little effect at all. The changes made by Google included: • An alteration to the signal that shows website authoritativeness. It is...

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Google makes Changes to Compete with Bing

Posted by on May 8, 2012 in featured, SEO, SEO News | 0 comments

It seems the recent move by Bing to incorporate the Facebook ‘Likes’ algorithm into their personalisation of search results has prompted Google to add the number of shares a website has on the various network sites into their search result snippets. This doesn’t mean to say however that Google is going to incorporate social network shares into their algorithm as Bing has done, and the information added to the snippets is just that…useful information. What does this mean for users? It means that users of Bing will get personalised...

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Tweet your URL and Improve your Google Rank

Posted by on May 4, 2012 in featured, SEO, SEO Tips, Social Media | 1 comment

Recent research by Branded3 has at last shown a positive correlation between the number of mentions a URL gets on Twitter and its Google rankings. Yes, most webmasters have believed this to be the case for years now, but now there are statistics to prove it. The key findings of the research show the following: • URLs that are frequently shared on Twitter experience a significant boost in terms of Google rankings. • Rankings improve up to around 50 tweets and then they tend to level off, only beginning to improve again at the 5000 tweet...

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New Index shows the Real Size of the Internet

Posted by on May 3, 2012 in featured, Search Engine Optimisation, SEO, SEO News | 1 comment

SEO experts, SEOMoz, have over the last 12 months been compiling an internet index to show the real size of the internet and other invaluable statistics…and at the start of May they finally released the results. According to the new figures, there is now just short of 160 billion unique URLs that make up the internet! But that’s not all the index shows. In addition there is: • 1.1 billion subdomains, • 153 million root domains, • 1.7 trillion links Of the trillions of links, nearly 2.5% have never been followed, and of this 2.5% six...

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